Herd improvement and agri-tech cooperative LIC has formed a distribution partnership with Israeli-based Afimilk to market its hi-tech cow collars in New Zealand, supporting a global trend towards ‘connected cows’.

The AfiCollar, worn around the neck, collects data on animal health, wellbeing and fertility.

Afimilk is one of the dairy industry’s leading producers of cow behaviour sensors, farm management software and milk meters, and supplies cow collars internationally. Afimilk and LIC were in discussions earlier this year regarding a potential investment by LIC in Afimilk which didn’t proceed.

LIC Chief Executive Wayne McNee says as sector leaders, the parties remained in contact and recently reached a new agreement regarding Afimilk’s cow collar technology.

“We are working to build an integrated, collaborative technology ecosystem that makes it as easy as possible for farmers to adopt new technologies. Farmers need to be able to choose the technology and products that are best suited to them. Our role is to ensure that proven technology can integrate with LIC’s existing systems and herd management software into the future.”

Read the full article on LIC’s website here.